With over 20 years of experience in B2B sales and business development, Paul Barbaro specializes in international trade shows. He has supported major clients across France, Europe, and the Asia-Pacific region.

Before joining Forward Global, Paul held key commercial roles for several flagship events, including MIDEM and the MIPs in Cannes—world-leading trade shows in the entertainment and audiovisual content sectors.

His career is built on strong on-the-ground experience, deep knowledge of B2B ecosystems, and a strong affinity for multicultural environments.