Moustapha Baidy holds a degree in sociology from the UPJV in Amiens and a master’s degree in corporate and influential communications from ISCPA Paris. He has several years’ experience in 360° communications, acquired between France, Morocco, Senegal, Cameroon and Ivory Coast. He worked in the MEDES economic sector (employers’ organization), telecommunications (Tigo-Millicom), e-commerce (Jumia), cultural diplomacy (French Institute – French Embassy in Senegal) and consulting (MW DDB, Totem Expérience) before joining the 35°Ouest agency.